Tuesday 10 January 2012

Diversions

Big presentation to one of our more difficult clients this morning. We were there to present a TV idea, followed by examples of print work and a magazine. But first, we had to suffer through the media department's presentation - a dull, statistic-heavy monologue delivered by an uncharismatic woman with an extremely twittery voice.

Unfortunately, playing games on your phone during a meeting is frowned upon, unless you're the client. But you can get away with a certain amount of doodling as long as the attention is directed elsewhere.

My diary is a veritable fresco of words like 'AAAAARRGGHH' painstakingly rendered in 3-D lettering, a lot of calligraphic 'ZZZZZZ's, and drawings of giant sharks tearing apart tiny divers. The product of a disturbed mind? Yes.

Finally it was time for the creative bits to be presented. An animation studio had put in a lot of work over the weekend and given us some very impressive moving footage to present. On the whole it seemed to go down quite well, apart from one or two dissenting voices among the assembled clients.

There was one persistently negative woman who claimed that she found our animation 'irritating'. She featured in some particularly graphic diver-torn-limb-from-limb illustrations.

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